Post Graduate Certificate in Digital Marketing
Today, the widespread use of social media in our daily lives mandates that Digital marketing is a skill that everyone should have irrespective of the job they have. A brand or business which doesn’t have digital presence is on a backfoot. That is why it is critical for both self-employed professionals and personnel to have digital marketing skills, to help the business grow.
To reap the benefits of digital marketing it is not enough to be familiar with the tools of the trade. Instead you need to know how to configure a digital marketing strategy for different kinds of products and brands. This digital marketing course will help you grow as a marketing expert. The Atria Executive Education programme in Digital Marketing, in collaboration with Unnagi Consulting & Training, is designed to give you hands on experience which is relevant in the practical world.
- Learning skillsets for digital marketing
- Understanding successful content strategies
- Learning how to optimize digital marketing
- Analytics for tracking & measuring success of digital plans
Atria believes that the learning should go beyond classrooms with a new 24/7 platform and pedagogy. The pedagogy involves case studies, presentations, lectures, live campaigns
We propose to use a HYBRID learning method which would involve face-to-face as well as self-paced online learning. For every 1 hour of f-2-f contact, there will be an hour of online self-paced learning. We propose f-2-f contact on alternate Saturdays at Atria campus with 5 hrs of contact
Eligibility to Take Course:
- Topics 10
- Duration 50 hours
- Skill level Advanced
- Language English
- Assessments Yes